GAIN THE ULTIMATE EDGE:
STAND OUT IN A CROWDED MARKET WITH A MAIN STREET SHORT BOOK
In today's digital world, standing out is no longer just an option; it's a necessity for survival.
It’s no secret expert recognition provides a strong advantage for getting the upper hand on the competition.
Let’s face it, most people know how to use Google to find real estate agents, chiropractor, accountant, or attorney…. But the fact is, most have no idea how to pick the right person to work with.
One thing they do know… they want to work with an “Expert.”
When prospects see you as the “Expert,” it makes it easy for them to choose you over the competition.
To truly differentiate yourself, you need to establish yourself as an expert. And what better way to do so than by becoming a published author? A book is not just a marketing tool; it's a statement of your expertise and authority.
A Main Street Author Short Book isn't just pages with words; it's your stamp of authority, your badge of expertise. The moment you have a book to your name, you're not just another face in the crowd; you're THE FACE of the solution that your prospects desperately want and need.
We've revolutionized the book creation process. Our unique system turns your expertise into a tangible asset that not only showcases your knowledge but also significantly boosts your authority and client acquisition efforts. Our approach simplifies the process, making it accessible to everyone...
Our short helpful books are very intentional—in the way they look, in their singular focus, how the helpful content is choreographed, and in their ultimate goal—to get readers to take action and become your customer, client, patient, member, or student.
Main Street Author books are faster to create, easier to read, and designed according to a proven direct response marketing formula. This is a powerful differentiator from all the other types of books out there because direct response books are focused on getting readers to respond (not just read and put on their bookshelf).
Having your own book has proven to be one of the most powerful tools for creating Instant Credibility and Trust ... it positions you as the Expert in the minds of your prospects!
A Main Street Author book is indeed the Ultimate Business Card... but unlike regular business cards that generally get thrown away...
... a book has a high perceived value... prospects actually appreciate the gift... so they don't end up in the trash…
...and even better.. they get passed on to others.
When prospects and customers… sell you to other prospects and customers… it’s simply the most powerful promotion of all...
Providing valuable and easy-to-understand information in a book… makes it easy for people to share my message with others.
It’s just human nature… when people know the person who wrote the book… they will tell everyone they know who is dealing with the problem that your book solves…
Word-of-mouth advertising just can’t be replaced… and a book enables word of mouth better than just about any other marketing.
With over six decades of combined marketing and book publishing experience - our team has put in the hard yards to make sure the Main Street Author Program is designed to produce a high quality book that's engaging and helpful that benefits both the reader and your business.
Yep, we’ve been doing this for a long time. Our unique brand of short, helpful books follow a very specific direct-response marketing formula that can create a big impact for local businesses and professional service providers.
Main Street Author books elevates business owners, entrepreneurs, and corporate leaders by publishing impactful, short, helpful books their targeted readers appreciate in as little as eight weeks with a proven, step-by-step system...
We kick off with a 60-minute strategy session, designed to pinpoint the perfect topic for your book. Here, we'll dive into a conversation about you, your business, the customers you serve, and the solutions you provide. Our Main Street Author team then takes this wealth of information to develop a solid framework and comprehensive outline, complete with targeted questions to generate the rich content your book deserves.
With the outline set, we’ll capture the essence of your expertise through a recorded Q&A session. As you comfortably address each question and topic from the outline, we ensure the process feels like a natural conversation, empowering you to educate and advocate for your customers' success—no stress, just your insights flowing freely.
This is where the transformative power of Main Street Author comes into play. We take the rich content from our recorded conversation and let our team weave it into a draft that's not just words on a page but a narrative infused with your voice and style—a true reflection of your expertise.
The revision phase invites you into a collaborative review process, offering you the opportunity to refine and polish your manuscript. This critical step ensures every aspect of your book, from the flow of ideas to the precision of language, meets your standards and authentically represents your voice.
Our design phase is where your book comes to life visually. Professional designers tailor the book’s cover and formats the content into our specifically designed layout to encapsulate your brand’s essence and message, ensuring that the book’s exterior is as impactful as its content. This visual identity plays a leading role in attracting prospects and reinforcing your authority.
You'll receive a digital proof of your book—both the content and cover. This is the moment where you see all the components come together. Your approval is paramount; we move forward only when you are completely satisfied with every element.
Once you give the nod, we roll out the red carpet to welcome you as a Main Street Author. Your initial 25 books are printed, bound, and delivered to your doorstep, ready to represent your business and attract new opportunities—all accomplished with just a few hours of your time, sidestepping the technical hassles and time-consuming processes typically involved in publishing.
There are three unique Main Street Author book options. Each has a specific goal and strategy that we have perfected over the years of working with local business owners and our clients have found to be exceptionally effective. Everything you need to get the content created and the book published is included and takes on average 8-12 weeks from start to finish.
Unleash the power of a Main Street Author Business Builder Book and position yourself as the undisputed authority in your community. Our flagship book format is designed to be a powerful and strategic tool for establishing trust and credibility for local business owners and service professionals.
With a trim size of 5” x 8” and a content range of 12,000-15,000 words, spanning 100-120 pages, business builder book is a perfect choice for professionals in the legal, financial, real estate, health and wellness fields and more to generate new leads and referrals.
Elevate your influence on a global scale with a Main Street Author Thought Leader Book—a must-have for visionaries looking to reach far beyond their local community. This is the ultimate platform for business owners, entrepreneurs and coaches seeking not just local, but national and even international recognition.
With a traditional trim size of 5.5” x 8.5”, featuring 15,000-20,000 words that unfold across 140-160 pages, these books leverage Amazon's extensive distribution network to magnify your message across the globe. Ideal for the thought leader wanting to establish a robust online presence, and connect with a vast audience. Your passport to global impact and industry prominence.
The smart choice for savvy business owners who want to build authority on a budget. These compact Q&A-focused pocket guides, dive into your prospects' burning questions, debunk myths, and navigate common mistakes and pitfalls. The conversational tone builds trust, proving your in-depth understanding of customer concerns.
With a trim size of 5” x 8” and filled with 8,000-10,000 words spanning 60-80 pages, this format is perfect for home-service professionals like electricians, plumbers, roofers, landscapers as well as real estate agents, mortgage brokers and more looking to establish expertise without breaking the bank.
| Thought Leader | Business Builder | ASK The Expert | |
|---|---|---|---|
| 3 Monthly Payments $3,000 | 3 Monthly Payments $2,000 | 3 Monthly Payments $1,000 | |
| Page Count | 140-160 | 100-120 | 60-80 |
| Trim Size | 5.5x8.5 | 5x8 | 5x8 |
| Cover Design | Custom | Custom | ASK Style |
| Interior Design | |||
| Professional Copy Editing | |||
| Paperback Format | |||
| FlipBook Format | |||
| PDF Format | |||
| 3D - Cover Graphics | |||
| Marketing with a Book Training | |||
| Available on Amazon | |||
| Kindle Format | |||
| Amazon Best Seller Launch | |||
| Author Media Kit | |||
| Podcast Interview Prep | |||
| Two Podcast Bookings | |||
| Starter Copies Included | 25 | 25 | 25 |
| TOTAL INVESTMENT | $9,000 | $6,000 | $3,000 |
Because these types of business owners offer complicated, in-depth solutions to a variety of issues, and they need to streamline their message into a concise, easy-to-understand format, like a short, helpful book.
Instead of getting bogged down in heavy details, these business owners need to convey authority and trust in meaningful ways. The Main Street Author publishing system does exactly this by offering just the right balance of information, guidance, and next-step directions.
Because there is nothing like combining impressive academic credentials, established experience, and the power of being a book author to create exciting new opportunities for you and your patients.
Navigating their own author journey, these types of business owners can often get bogged down in the scientific minutiae that confuse readers. Main Street Authors rely on our educational marketing formula of presenting the “bigger picture” to keep their books focused on their prospects.
Because high-end/luxury-oriented consumers expect their product and service providers to be different, unique, and known as expert authorities.
The more affluent your clientele, the more critical it is for you to correctly position yourself and your offerings and be the author of the type of book that immediately raises your status and celebrity and creates a powerful, magnetic effect that draws these affluent clients towards you.
Because the business world is full of coaches and consultants who have little to show why anybody should do business with them and why their vision, methodologies and systems matter.
When we work with coaches and consultants, we spend time helping them uncover what truly makes them special and their unique gifts to be able to help others. Crafting this as the foundation of a Main Street Author Book is one of the most powerful things any coach/consultant can do.
Because corporate executives and leaders do not have the luxury of blindly wasting their time and energy on writing the wrong book.
These leaders and executives rely on our skills to make sure we have the ideal book plan so they can rely on our team to take their vision, thoughts, and ideas come to life with the perfect Main Street Author book.
Because online business owners and entrepreneurs must be able to act and react at the speed of the Internet.
Rather than laboring for months, or even years, to publish a book, these smart men and women appreciate what a short, helpful book can do for their brand-boosting awareness, helpful content, and promotional opportunities they can build around their books.
The Main Street Author program is not right for everyone. We typically work with marketing-oriented business owners, entrepreneurs, and corporate leaders who see the value of publishing a short, helpful book grounded in solid, direct-response marketing principles.
We are NOT for the person who is looking to make money from book sales and royalties. Instead, we work with men and women who want to connect book readers to their "back-end" products and services.
They all have one thing in common—a belief in the power and positioning of being the author of a real, printed book, and the ability to increase the sophistication of their marketing with a book-centric marketing strategy.
If this sounds like you, then we invite you to schedule a no-obligation, fact-finding meeting with Marco Salinas Of Main Street Author Book Publishing.
There is no obligation on your part until you have decided to become a client. I look forward to hearing from you, and more importantly, working together to design one of the most powerful and effective marketing assets you can create for your business.
Click Here To Schedule Your Strategy Session